May 29th, 2017
On May 14th, at Teatro Nazionale CheBanca! Of Milan, took place the 30th edition of the International GrandPrix Advertising Strategies, the event of the TVM Media Group dedicated to the best brand strategies.
The special prize “Communication and Innovation CheBanca!”, a recognition that interpreted the values of “Innovation, Change and Perspective”, had been gave to the architect Stefano Boeri, character who is particularly distinguished in his career for these three characteristics.