{"id":80303,"date":"2022-12-19T18:29:02","date_gmt":"2022-12-19T17:29:02","guid":{"rendered":"https:\/\/www.stefanoboeriarchitetti.net\/?p=80303"},"modified":"2022-12-19T18:29:02","modified_gmt":"2022-12-19T17:29:02","slug":"yacademy-marketing-and-communication-of-architecture","status":"publish","type":"post","link":"https:\/\/www.stefanoboeriarchitetti.net\/en\/news\/yacademy-marketing-and-communication-of-architecture\/","title":{"rendered":"yacademy | marketing and communication of architecture"},"content":{"rendered":"<p>From November 28, 2022, to February 17, 2023, the <strong><em>Marketing and Communication of Architecture<\/em><\/strong> training course is held at <strong>YACademy<\/strong> in Bologna, focusing on strategies and storytelling regarding architectural and design projects.<\/p>\n<p>On Tuesday, December 20, <strong>Maria Lucrezia De Marco<\/strong>, head of <strong>Stefano Boeri Architetti&#8217;s<\/strong> communication department, intervenes with the lecture <em>Il Bosco Verticale, tra architettura e comunicazione (The Vertical Forest, between architecture and communication)<\/em>, which focuses on storytelling and popularization strategies of the studio&#8217;s projects, in particular the <strong>Bosco Verticale<\/strong> in Milan, now a symbol of the city and of a new architecture of the biodiversity.<\/p>\n<p>For more information: <a href=\"https:\/\/www.yacademy.it\/course\/architecture-communication22\" target=\"_blank\" rel=\"noopener\">https:\/\/www.yacademy.it\/course\/architecture-communication22<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From November 28, 2022, to February 17, 2023, the Marketing and Communication of Architecture training course is held at YACademy in Bologna, focusing on strategies and storytelling regarding architectural and design projects. On Tuesday, December 20, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":80299,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61,533],"tags":[1487],"tag-2":[],"class_list":["post-80303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-homepage-en","tag-stefano-boeri-architetti-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.1 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>yacademy | marketing and communication of architecture | Stefano Boeri Architetti<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.stefanoboeriarchitetti.net\/en\/news\/yacademy-marketing-and-communication-of-architecture\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"yacademy | marketing and communication of architecture\" \/>\n<meta property=\"og:description\" content=\"From November 28, 2022, to February 17, 2023, the Marketing and Communication of Architecture training course is held at YACademy in Bologna, focusing on strategies and storytelling regarding architectural and design projects. On Tuesday, December 20, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.stefanoboeriarchitetti.net\/en\/news\/yacademy-marketing-and-communication-of-architecture\/\" \/>\n<meta property=\"og:site_name\" content=\"Stefano Boeri Architetti\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/StefanoBoeriArchitetti\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-19T17:29:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.stefanoboeriarchitetti.net\/wp-content\/uploads\/2022\/12\/img-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1150\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Admin SBA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@boeriarchitetti\" \/>\n<meta name=\"twitter:site\" 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